The Longacre Theatre was designed by Henry Beaumont Herts and named after Longacre Square (now Times Square). The theatre was built by producer/manager H.H. Frazee — best known as the Boston Red Sox owner who sold Babe Ruth to the Yankees — and officially opened on May 1, 1913 with the William Hurlbut-Frances Whitehouse comedy Are You a Crook?
After Frazee fell into financial trouble, the theatre changed hands many times before being sold to Astor Theatre Incorporated, a Shubert Organization subsidiary, in 1919. The Shuberts continue to own the building. During the 1940s and 1950s, the building also served as a radio and television studio.
The facade and interior of the Longacre are designated New York City landmarks.
The Longacre Theatre is closest to the 50th Street subway stops on either the C, E, or 1 line. The 49th Street stop on the N, R, and W line is also nearby.
The nearest bus stops are 7th Ave/W 50th St. stop on the M7, M20, and M104 lines; the 8th Ave./W 49th St. stop on the M20 and M104 lines; and the 7th Ave/W 49th St. stop on the M50 line.
Popular restaurants near the Longacre Theatre include La Masseria (Italian), P.S. Kitchen (vegan), Junior's (American), and Lillie's Victorian Establishment (British/pub food). Learn more about popular pre- and post-show restaurants in the Theatre District.